Why You Need Talent At Your Next Event

27 Sep

Trade shows and events provide a perfect platform for companies to promote their business before a live and captive audience. These events draw targeted groups of people together to one place. This allows companies to have face-to-face interaction with potential customers or clients, which is far more effective than any other traditional advertising. what can you do to make this interaction worthwhile and relevant? Castango suggests, “By utilizing live talents!” Here is why:

  • Break The IceFullSizeRender

Sometimes, a person would attend events alone as a representative of their company or business. It can be daunting meeting hundreds of new people on a daily basis and social anxiety may easily set in. Hired talent can help break the ice as they are professionally trained to engage and interact with a variety of people and personalities. Whether you hire a brand ambassador through Castango to speak with your customers, or hire a host to greet guests, their first impression counts and hiring a pro to help assist is definitely a smart move.

  • Entertain Your Guests  

IMG_3020If you are hosting a private party or corporate event it is vital to have some sort of entertainment elements to keep your guests busy and having fun. There is a variety of talents on Castango that are ready to make an impact for your events. Some popular choices are to hire professional dancers, a magician, aerialists or a musician. You want to keep the energy and conversation upbeat and ongoing. Talent will have everyone talking and most of all remembering your special events.

  • Make a Lasting Impression

In this day and age of information overload it’s getting more important and difficult to make a lasting impression with prospective customers. By hiring live talent you can not only communicate with your audience, but also build activations and demonstrations to help engage more effectively and create an experience they will remember. There are a variety of things you can do to create a buzz and leave a lasting impression.


  • Create a Social Buzz                

Technology has changed the game, especially during events. People want to share their experience real time and communicate via social platforms like twitter and Instagram on the live screen. Hiring a brand ambassador can be your social influencer tweeting/ instagraming/facebooking on your behalf, or motivating your customers to do the same in real time. This can create a social buzz before, during and even after your event!

All in all, hiring talent with will help make your event a success. Let the pros do what they do best and build your brand presence. It’s not what people say or do, but how you make them feel that they will remember. To find talent in your area to help assist at your next trade show or event, please visit today.


Tags: , , , , , , , , , , , , , , , ,

Leave a Reply

This Feature is not available at your membership level. Upgrade Now!

This Feature is not available to site visitors. Sign up today!